How to get rid of eBooks in the future?
The future of e-books is about to get a whole lot less interesting.
The UK’s digital publishing giant, Apple, has reportedly decided to remove the word “ebook” from the title of its popular ebook business unit.
The move, which has been seen as a major step towards the end of the print publishing industry, is believed to have been made by the company as a way of putting a final end to its long-running and expensive effort to control ebook sales.
It has been reported that Apple will start removing the word from the Apple Publishing label on all of its e-book titles, as well as other products, as part of a restructuring effort.
“We will be removing all word from our title on all new books, as a part of our ongoing restructuring efforts,” Apple told The Times of India.
“Our new ebook publishing team has been working hard to get the word out as we continue to support and support our existing readers.”
“This will not change the terms of the contract, and will not be changing the terms on which we can sell products to our existing customers,” the company added.
The Times also reported that the move could be the first step towards “freeing up the entire world of ebooks” in a world where “there are so many apps and platforms and so many services”.
While the move has the potential to reduce the number of eReaders sold, it is unlikely to do much to change the business model of the company, which will continue to be run as an iPad-based business.
“The move is likely to hurt the e-reader business because it will affect how many books are on the bookshelves and that will impact how many customers buy them,” said Richard Smith, chief executive of Digital Book World, a consultancy which specialises in ebook sales and distribution.
“It’s very difficult to get more people to purchase eBooks and that’s a huge loss to the consumer.”
Amazon, the company that dominates the book industry in the US, is also said to be considering changing its name to Amazon Prime, which could mean the end for the word.
Amazon has been trying to shift away from the term “ebooks” for years, but the move will not happen overnight, as the company will need to convince many more people that it is still a viable business model.
“They’re still trying to figure out how to stay relevant and retain customers, and they’ll be looking for new ways to differentiate themselves in the marketplace,” said Steve Ellis, vice president of the Book Marketing Group at B2B consultancy The Numbers.
“I think they’ll do the right thing and start using the word ‘ebooks’ more, but they may not be able to.”
In 2017, Apple launched a series of new e-reading services that allowed customers to purchase digital books in physical formats, like paperback books.
Apple has also announced plans to change its Kindle ebook format, which is now called e-readers, in order to increase the number and reach of the eReader community.
Apple is currently the largest ebook distributor in the world with more than 2.2 million e-Books sold.
The company recently reported that it has more than a billion digital books sold.
In September, Apple announced a series and a partnership with digital distribution platform Amazon that will allow its customers to stream content from their Kindle eReads.
“There’s a real need for a platform that allows customers to access content on a variety of devices and platforms simultaneously, and with multiple devices and devices,” Steve Jobs, Apple’s chief executive, said at the time.
“Amazon has a massive library of content, and our goal is to get Amazon to build a platform for us to offer it to customers.”
The move by Apple could prove to be a game-changer for the entire ebook industry, with it potentially removing the barrier of purchase for some of the more affluent customers that are still looking for a way to purchase their content online.
However, some have questioned whether Apple’s move is a good thing, given that Amazon has recently been trying its best to increase its ebook market share, and has launched a range of new products, including the Kindle Voyage, a tablet that allows users to download their eBooks to the device for free.
“This is the biggest, dumbest, stupidest, and most pointless thing that has ever happened in the history of the world,” said Tim O’Reilly, author of the book The New York Times Book Review.
“E-books are an enormous barrier to entry for a lot of people.
I think this is going to hurt Amazon.”